Case: Veerenstael

Veerenstael was founded four years ago by Rik Kobussen and Jeroen Struijk. They got to know each other in the profession through previous cooperation. "Because of the love for our profession, we started operating in maintenance management. That is still the specialism we are in today." Veerenstael provides meters solutions to customers. This consists of 3 main streams on which the projects are based:

• process improvements.
• business intelligence solutions also involve data and making it transparent in a very easy way on a dashboard.
• Improvement projects based on maintenance management systems (OMS).

In OMS systems, everything comes together, from the work of the mechanic to the work of the planner. Also, every problem that a factory encounters, where they lose money on maintenance, becomes visible in the OMS. So the improvement projects are automatically based on finding the lost money of maintenance organisations.

How did you come into contact with Convins?

"In the four years since we started, we have mainly focused on the quality of the work delivered. But at the same time, business is of course much more than just the executive work, so we also have to find new customers. The main focus of the organisation is specialism, i.e. professional knowledge. And not sales, because that is not in our strength.

What do you think are the usp's of Convins?

"One of your main usps is that you make it very clear what your role is, compared to what our role is. And the second is that you offer the service on a no-cure-no-pay basis. The value of the partnership is in the success definition of a quality deal and No cure - No pay."

How is the cooperation with Convins?

"The cooperation with Convins can be called successful in two aspects. We ourselves had an idea, but actually Convins took an important step. What they did at the intake is to determine the definition of success. This is also linked to the earnings model, i.e. the nocure-no-pay system. We indicated: the relevant prospect, a prospect that is informed about Veerenstael's proposition and an investment need within 12 months. That's a fantastic definition that takes away a lot of the worry about whether or not I get what I pay for. The second aspect is that through this cooperation, we can broaden our portfolio and thus make our earnings model more robust. That is actually the primary need. What we notice is that the feedback from the sales meetings is taken seriously by Convins. We think that is very good."