Does your company have an idea where you want to find your new customers? If you don't know, it can be very relevant to schedule appointments with potential customers in your area. Scheduling appointments with potential customers in your area has a number of advantages. We will tell you more about it in this blog.
Customer retention
Before we take you to potential new customers, it is important to think about your current customers. After all, these customers are customers for a reason. The reasons why they are customers of your company can differ from customer to customer. Nevertheless, all customers probably have one thing in common: they are satisfied. And it is precisely this point that can help you schedule appointments in your area.
Maintaining relationships
Building a good relationship with your current customers can bring in new ones. They can recommend you to others, which can lead to new potential customers. After all, word of mouth is the best form of advertising there is. It is therefore just as important to pay attention to existing customers as to new ones. Another important reason to build good relations with current customers is because they are already your customers. This customer has already chosen your organisation, so take care of it!
Appointments in your area
Suppose your company is located in Enschede, chances are that your network is larger there than in Amsterdam. That is why it is advantageous to plan appointments nearby. Your brand awareness is greater in your own area than in an area where your company is not from. Make use of this! There are plenty of people in your area who can connect you. By increasing your customer base in your own area, you create more brand awareness and this will eventually lead to more customers. Another advantage is the travel time: you don't have to sit in the car for hours for an introductory meeting.
Interests
Scheduling appointments close by is also advantageous because you are likely to have more common ground with businesses nearby. This does not have to be just about the football club, but can also be about news from the area, or common acquaintances. Shared interests make it easier to have a good conversation. Having the same interests also creates a bond of trust.
Convins helps with your potential new customers
Do you find it difficult to find new, potential customers yourself? At Convins, we understand that this can be difficult and also very time-consuming. We are here to help you find potential customers. We are the extension of your organisation in the field of telemarketing and recruitment and help you grow your organisation. Want to know how we do it? Then feel free to contact us and we will be happy to tell you more about how we work.